The rapid erosion of print circulation, combined with the increasing popularity of electronic readers and the cultural embrace of green-friendly solutions, are convincing many publishers to re-think their approach to digital publications as a potential revenue driver.
Native app or Web-based access? iTunes or proprietary storefront? Zinio, Texterity, NxtBook Media weigh in.
Community-focused storefronts lessen reliance on advertising.
There are many factors to consider before building a pay wall that's right for your audience, and your business.
Different approaches from Wired, PopSci, but both agree: It's all experimentation.
Online metrics shift from page views and uniques to a more tangible measure of success: revenue.
Paywalls can create anxiety for sales teams due to potential traffic impact. Here are six ways to turn an aggravated sales rep into an enthusiastic brand advocate.
In Q&A, Journalism Online co-founder Gordon Crovitz sheds more light on ‘Press+’ deployments.
At CM Summit, Arianna Huffington talks paywalls and whether she will sell to Yahoo.
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