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How publishers are making news more personal

How publishers are making news more personal

As news consumption paradigms shift, publishers try to provide more relevant news to readers.

18-34 year olds trust mail & FSIs over social media for direct marketing offers

18-34 year olds trust mail & FSIs over social media for direct marketing offers

According to a new study 18-34 year olds prefer to learn about marketing offers through postal mail and newspapers rather than social media platforms.

Exchange services help publishers sell, buy audience data

Exchange services help publishers sell, buy audience data

Evolving audience data marketplace promises new revenue opportunities.

Magazine-themed restaurants we’d like to see

Magazine-themed restaurants we’d like to see

Condé Nast is leveraging its magazine brands to get into the restaurant business.  We have some suggestions for them.

Spanfeller: 'Web advertising works'

Former Forbes.com CEO hopes to replicate high-volume online success with forthcoming food website.

Event
Event Date: Sat, 2010-06-05 - Mon, 2010-06-07
Related Terms:
Consumer
food
Mitch Speers
Technology
Design
Operations
Advertising
Content Strategy
Paid Content
Subscription Management

Mobile content—like writing for the web, only more so

It’s a given that you need a mobile version of your website in order to deliver a good user experience on a phone.  Does the content itself need to be tweaked as well?

The e-commerce play for publishers

Conde Nast adds a wine-purchasing service to its food site; is e-com an option for you?