Philadelphia

Social engagement could help the bottom line

Panelists at the recent Supernova Forum in Philadelphia offered plenty of optimism about making money through social engagement. It might take a shift in mindset, but some media companies are finding opportunities in the increasingly audience-involved world.

What is online privacy? Not everyone agrees

Jeff Jarvis and danah boyd talk about the hot topic of privacy.

 

Is Metro trying to print the Internet?

The free daily is a natural fit for blog partnerships.

6 things I learned from BarCamp NewsInnovation

Bad News: you missed BCNI Philly last year when editors, students, media execs and startups gathered in Philly to talk news. The good news? You'll get another chance April 24th.

The 3 pillars of online video

Audience, programming and ad models will drive your digital video strategy. How well do you understand each? 

How to build a community of readers

Small community-based news sites are cropping up in every niche. Here's how to stay ahead by choosing the right community and serving them better than your competition.