Last week, as the media blogosphere analyzed the announcement of a paywall at the New York Times, I was more fascinated with another recent obsession of mine: Foursquare.
A statistician admits that he often gets the most useful insights from data using these 5 approaches. No math required, just careful thinking. These are worth considering when looking at any kind of data, including survey results, web analytics, newsletter click-throughs etc.
Startup’s technology helps media companies test, implement online subscription models.
There are dozens of 'white-label' social networking platform tools. How do you find the one that's right for your needs?
At South by Southwest, Mashable Founder Pete Cashmore said that "curation is journalism." Suffice to say, many a traditional newsman would have a fit at such a statement. We ask Cahsmore to elaborate.
According to mobile analytics provider Flurry, the average mobile news application session clocks in at ten minutes – even game apps don’t do that.
Can people get even dumber? Forgive me for the cynical view of my own species but … well, some of my best friends are human. Actually dumber is not quite accurate. Can they get even more ignorant? If our lack of interest in anything besides ourselves wasn’t bad enough, now humanity is being aided and abetted by the latest in technology.
To wit, this advance being unveiled at the MSN homepage:
Although Google’s newfound enthusiasm for video has created more competition for fewer traditional search results, it has enabled sites with video assets—even sites that would otherwise score poorly in the Google index—to successfully achieve first-page rankings.
Some news sites, including Forbes.com, The Huffington Post and DailyMe, have developed strategies to increase engagement and decrease bounce rates -- a metric used to describe the percentage of single-page site visits, often traffic referred by search engines. Here are a few examples of their strategies.
Search engines look at a variety of signals for ranking purposes, as well as spam detection purposes. This includes a site review to determine if it's over optimized, and can result in the rankings for a site being dropped to a lower position than they may otherwise occupy.
© 2010 Vital Business Media, Inc.
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